Intermedica, Inc. Holds First Sales Training in Africa
In July of this year, Intermedica Inc. in Kenya opened. Intermedica Inc. is a global provider of laboratory and ultrasound equipment. The new office is located in Nairobi where it is central to many key markets in Africa.
There is expected growth of the invitro diagnostics market in the Middle East and Africa due to a rising geriatric population as well as increased awareness of various diseases. Intermedica, Inc. will be able to supply quality instruments and innovative technology to companies in these rapidly growing markets.
To help launch HTI products into the African markets, Intermedica invited local companies to its first ever sales training in Nairobi. The training included a discussion on HTI products, market analysis, sales strategies and tools for a successful partnership. The attendees could look at some of the different analyzers that HTI has to offer. There were 12 different companies present at the training.
In addition to providing the equipment, Intermedica has engineers that are trained on each HTI product and can provide quality service and tech support when requested by customers.
If you are interested in learning more about what Intermedica, Inc. in Kenya has to offer, please contact Beatrice by email at beatriceaa@intermedica.co.ke or by phone at +254 791 066830.